Some Business Directories matter ALOT – most, not so much.

Being listed on Google Places (Maps) is a requirement if you want your business to be found by someone with an Android phone – not a big surprise there, Google makes Android. But did you know – the local maps used by Facebook are powered by Microsoft’s Bing Business Portal?

These are just two examples, these days many of the top directories share their listings with multiple services. And these listings are often seen as a vote of confidence by the search engines, they show a business as having an established online presence.

Here’s a list to get you started;

And the rest? Specialty directories for your niche can be worth the time – but otherwise the return on your efforts quickly diminishes. Most of the smaller directories aren’t looked at by much of anyone, and the search engines actively ignore many of them.

Best of luck growing your business!

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